Video: Lucki Ecks – Boomin’

Andrew Barber 1

Directed by Point & Shoot. Produced by Plu2o Nash.

Lucki Eck$ has been quietly working on the follow up to his critically acclaimed 2013 debut, Alternative Trap. The music Luck’s been crafting has only gotten better since that release, and today he makes his official return with the visual for “Boomin’.”

The clip is a dark yet vibrant look into the world of the 197 representer. Take a walk with Luck as his business booms around the Go, and be careful what you say over the phone — you never know who’s listening. The Nash effect is real.

ECKISM coming soon.