Chief Keef Covers The RedEye

While Keef’s interview with the RedEye ran in full last week, today’s edition of the paper highlights much of the new class, and identifies its players. Writer Kyle Kramer spoke with everyone from Keef to King Louie to DGainz to Sasha Go Hard.

An excerpt on DGainz:

“I don’t base what I do off what ‘hood you’re from,” he said. “I am picky though. I like something unique, something that’s going to stand out.” His work is a revealing cross-section of the city’s thriving hip-hop scene: The artists on his channel range from relatively obscure high school rappers with a few thousand video views to some of the city’s most buzzed-about artists, including Lil Durk, King Louie, and Chief Keef. His videos in total have amassed more than 11 million views, more than 8 million of them since January…

…”I come to Gainz with an idea and then he’ll just make it look like that,” said King Louie. “He’s got the raw look [in his videos], that talent that can’t be denied.” And that raw look has helped the distinctiveness of artists like Louie and Chief Keef gain attention.

Read the whole piece, entitled Chicago rap’s new class here.