In an interview with MTV last night in Atlanta, Chief Keef announced he’d finally signed a deal with Interscope Records. He was rumored to have been in talks with both Cash Money and Young Jeezy’s CTE, but when the smoke cleared, it was Jimmy Iovine who came out victorious.
I spoke with the GBE crew and their management, Uncle Ro Mgmt, headed up by Dro, this morning to get some of the specifics of the deal. Although a dollar amount was not discussed, know that it was in the millions. Along with the solo deal, Keef was given his own label deal for his GBE imprint, which will be headed up by Keef, his manager Dro and his cousin Fredo Santana — likely making Chief Keef the youngest label owner in all of music.
Keef also agreed to a multi-movie film deal through Interscope’s motion picture division, so look for Keef’s story to hit the silver screen in the future. The first movie is already in the works, and I should have some additional details on that soon.
The icing on the cake, however, is Keef’s own line of Beats By Dre headphones, aptly titled “Beats By Keef.”
The deal with Interscope has been in the works over the past few months, but Keef officially inked last night. With these three properties now belonging to Keef, it appears a new mogul has been born. Congrats to GBE. Keef and Dro on this monumental situation.